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Gemma Sault

Gemma Sault

Managing Director , The Giftware Association

Gemma Sault is the Managing Director of The Giftware Association, where she leads efforts to support and elevate businesses across the UK’s vibrant gift and home sectors. With over 15 years of experience in retail and merchandising, Gemma has held key roles at major brands including Next, Sainsbury’s, Claire’s Accessories, Poundland, and Ryman—where she fulfilled a childhood dream of working for  “Dragon,” Theo Paphitis.

 

Her career began in merchandising through Next’s prestigious graduate scheme, where she developed a deep passion for retail. She later expanded her expertise in product sourcing, merchandise planning, supply chain management, international trading, and ecommerce. At Ryman, she contributed to initiatives that supported small businesses, inspiring her transition into trade association leadership.

 

Gemma holds a degree in Business Administration and Public Policy & Management from Aston University. She is known for her creative, driven, and passionate approach, and is committed to helping businesses grow through tailored support, strategic insights, and meaningful industry connections

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