Brilliantly Brave Brings Mental Health Mission to Glasgow
Brilliantly Brave, the innovative Scottish greeting card publisher that transforms well-wishes into wellbeing, is making its debut at Scotland's Trade Fair Spring (21-23 January, SEC Glasgow, Stand LG14).

Founded in Moray in early 2024, Brilliantly Brave has already made waves in the greeting card industry, securing six nominations at the prestigious Henries Awards, including a finalist spot in the hotly contested "Best Contemporary Trend" category. Our unique "profit for purpose" model channels 100% of profits into providing free mental health training, coaching, and peer support in Scottish communities.

Co-founder Jean Pryde, a mental health professional with over 20 years of experience, explains: "Our mission is to make mental wellbeing support as normal as saying 'hello'. Every Brilliantly Brave card does double duty - once for the recipient, and again for someone in the community who may never be met."

We will showcase twelve distinctive collections at the show, including our "Tartan Embrace" range, which celebrates resilience through contemporary Scottish design, plus a new "Tartan Pop!" range. Co-founder Stuart Cox, previously known for the award-winning "I Like Birds" brand, adds: "We're particularly excited to present our collections to the Scottish market. As a Moray-based business, this feels like bringing our cards home."

Stand Highlights:

• Twelve card collections, including Scottish-inspired designs
• Launch of new Spring/Summer ranges
• Innovative social enterprise model
• Sustainable production using FSC-certified materials
• Meet the founders and discover the story behind the brand

Recent partnerships include This Is Iris for licensing representation, with discussions already underway with major retailers for brand extension into additional product categories.

About Brilliantly Brave

Brilliantly Brave is a purpose-driven greeting card publisher based in Moray, Scotland. Founded in 2024, the business creates beautifully designed cards that celebrate diversity, promote mental wellbeing, and directly fund community mental health initiatives.

Media Contact

info@brilliantlybrave.co.uk

Notes to Editors

• High-resolution images available upon request
• Founders available for interview
• View full collections at Stand LG14, Scotland's Trade Fair Spring
• Visit www.brilliantlybrave.co.uk