Press Releases

24 Apr 2024

Glencroft puts best foot forward with launch of UK’s most traceable insole

Glencroft Stand: A80
Glencroft puts best foot forward with launch of UK’s most traceable insole
Glencroft's new British Wool insoles

OFFICIALLY BRITISH: Glencroft’s Luxuriously Thick Insoles are the first ever to be officially certified by British Wool as wool from British Sheep farmers.

The insoles are made from 100% British Wool and have been launched following over a year of product development by Edward Sexton, owner and partner at Glencroft, based in the Yorkshire Dales.

The first and only insoles to be licensed by British Wool, Glencroft’s 100% British Wool insoles are made from wool sourced entirely from British sheep farmers. Even the packaging has been printed locally in Yorkshire, making it the most traceable insole on the market.

Business owner, Edward Sexton, a partner in Glencroft alongside his parents Richard and Justina who set the business up over 30 years ago, commented: “We are proud to say we have launched the most unique insole in the British market – a process which took over 12 months in the making.

“As part of the product development process to create our traceable insole, we connected the British Wool supply chain with material manufacturing that attaches the latex sole, as well as UK cutting and printing facilities. Even the box has been printed locally in Yorkshire!”

At 10mm wool pile thickness, these luxurious insoles are over 250% thicker than their budget counterparts and can be cut to fit any size - perfect to keep feet warm amid the recent cold snap.

Haldi Kranich-Wood at British Wool, added: “British sheep produce incredibly resilient wool thanks to its spring-like structure. Not only does wool boast naturally odour-resistant, breathable and moisture-wicking properties, creating a healthy environment for feet, the use of British Wool helps to support British farmers too. We are delighted to license this product under the British Wool brand.”

Glencroft 100% British Wool insoles retail at £9.95 and are available online at glencroft.co.uk. The are also available to purchase on a wholesale basis at Scotland's Trade Fair: Spring.

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