Blade & Rose

Stand: F10

Celebrating 15 Years of Fun, Fashion, and Iconic Bottoms!

Blade & Rose is a leading British children’s fashion brand, proudly celebrating 15 incredible years of bringing joy, colour, and character to little wardrobes everywhere. Instantly recognisable for our original, iconic signature leggings—each featuring playful, quirky designs on the bottom—we’ve become a much-loved name for parents and children alike.

Founded in 2010 by Amanda Peffer during her maternity leave, Blade & Rose was born out of a simple, heartfelt idea. Inspired by her daughter Issey Rose, whose dresses Amanda kept tugging down while she crawled, and noticing a lack of exciting legging designs for babies, Amanda had a lightbulb moment: why not celebrate the cheeky little bottom instead of hiding it? And so, our very first leggings were created—bright, bold, and full of personality.

 

Blade & Rose – Designed to Delight. Made to Last. Loved for 15 Years.

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