In Food Retail, We Do Judge A Book By Its Cover
24 Jan 2023
Julie will talk to both food retailers and manufacturers about the importance of presenting products intelligently [EQ + IQ] in order to win the customer's attention. She will articulate using examples to demonstrate the do's and don't when thinking about display and branding. She will guide you through how to think about how best to articulate your unique selling points to the consumer in a way that resonates. She will share some of the most useful principles she has learnt in her career to inspire you to take a fresh look at the way you present your product to the market. There will be plenty of time for questions during the session.